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#TheInternDiaries – Week 1 & 2 on the West Coast

From the desk of Alyssa (West Coast Intern)   FIRST WEEK!!!  May 23- May 25, 2017 My first day at The Hype, I was pretty nervous and didn’t know what to expect. I came in and was immediately greeted by Drew and Seanna who had great energy and instantly made me feel welcomed. I became… More


#TheInternDiaries – West Coast Intern Spotlight: Alyssa

Each summer The Hype! Agency offers an extensive internship program that doesn’t compare to any preconceived notions you may have about internships. From day 1, our interns do a deep (swan) dive right into the wild world of experiential marketing and live events. Our first intern of the summer, Alyssa, has settled right into our… More

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2017 Experiential Marketing Summit Roundup

May 3rd-5th was the annual EM Summit produced by Event Marketer.  Hype attended and was a sponsor of the event, so I thought I would share some of my learnings. Every year Event Marketer puts on the ultimate training conference on the ultimate marketing discipline: Experiential Marketing. It is an opportunity to soak in a… More


We are Hiring! Activation Specialists/Event Staffing Coordinators

We are Hiring! Activation Specialists/Event Staffing Coordinators- Salem NH We are currently looking for enthusiastic individuals to join our team! We are a nationwide event staffing and execution agency that provides event-marketing services for some of the coolest brands in the world! About The Hype Agency The Hype Agency provides event staffing and experiential event… More

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More Than an Office – Hype’s New East Coast Home

As Hype! approached 2017 and its 11th year in business, CEO and founder, Dayna Gilchrist saw big changes for the company. The lease of our East Coast office was nearing end and a decision needed to made whether to renew or buy a space of our own. “I started contemplating owning a space of our… More

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What’s Your Backup Plan? The Importance of Contingency Planning

Just like it is important to backup your files, photos, emails, etc., it is SO important to have a backup plan for your events. In honor of World Backup Day, Hype is here to share the importance of contingency planning and the steps our team takes to ensure we always have a backup plan in… More

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Mapping Out the Road to Mobile Tours

The idea is set- your client wants to launch a mobile tour this summer, great! Mobile tours are a fantastic way to not only increase brand awareness but to hit your target demographics head on. Before hitting the road, it is absolutely crucial to map out your tour for a successful outcome. When you’re working… More

T: Harry Potter und der Stein der Weisen / Harry Potter and the Sorcerer's Stone R: Chris Columbus P: GB/USA J: 2001 PO: Szenenbild RU:  DA: , - Nutzung von Filmszenebildern nur bei Filmtitelnennung und/oder in Zusammenhang mit Berichterstattung über den Film.

See it to Believe it – The Power of Video in Experiential Events

You don’t have to live at Hogwarts to experience moving pictures. We see them in our day-to-day lives and we call them “videos.” They come in many forms: teaser, live stream and recap. And from start to finish, videos are a great supplement to any event!   To create initial interest in an upcoming activation,… More


#ThrowbackThursday: Super Bowl 51 Verizon Program Roundup

While our Patriot’s fans are still hooting and hollering over one of the greatest comebacks in sport’s history, we’re looking back at our very own all-star team of Verizon specialists who, in our eyes, rocked it out in Houston during the Super Bowl festivities!! Our team of 19 Product Specialists and Brand Ambassadors spent two… More


The Art of Interviewing: 5 Tips to a Successful Interview

First impressions are everything, especially in promotional events. Yes, it’s important to be self-aware when both client facing and consumer facing, but in order to even get that far it’s important to be self-aware during your interviews.   Ready to make a better first impression? Read our tips below for 5 steps to a more… More