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News and Views

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From company updates and experiential trends to our random thoughts- check out what we have to say!

Program Highlight: Enhancing Brand Presence at Stagecoach Festival

In the dynamic world of experiential marketing, brands increasingly leverage the power of brand ambassadors and activations to connect with their audience authentically and publicly. However, amid the excitement of…

Program Spotlight: Walmart Legacy Classic

PROGRAM DESCRIPTION: To celebrate black history month, Walmart set up an activation at the Legacy Classic, a basketball showcase featuring HBCU-affiliated schools. The approach was to select various brand ambassadors…

Summer Intern Diaries- Week 5

My fifth week at Hype was a success! I was able to send work on a promo post for the upcoming summer retainment contest Hype is doing with one of…