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Don’t Underestimate the Value in a T-Shirt

We say it all the time but here at Hype our company culture is extremely important. Our fearless and passionate CEO and founder, Dayna Gilchrist, has worked effortlessly to create a company that is centered on collaboration, fun, accountability, and passion. And one way we further those core values amongst our group is to promote… More

Top 12 Qualities and Skills Needed to Work in the Experiential Industry

From the desk of Dayna Gilchrist   Are there unique skills, backgrounds or talents you should possess to be successful in events today?   This has been interesting month for me! Coming on the heels of a recent roundtable discussion and filling in roles here at Hype, I feel I have been asked that question… More

3 Happies: Creating Daily B.A.M.

by Dayna Gilchrist Corporate culture is extremely important to any business but I take enormous pride in the culture Hype has created in our offices. We are always evolving, keeping it fresh, and we recently implemented Hype Happies! Every morning in April- no matter where you were working from- we met, checked in and shared… More

Hype Re-Certified w/ WBENC for 2018

The Hype! Agency is certified by the Women’s Business Enterprise National Council (WBENC) and The Supplier Clearinghouse. Doing business with a women-owned company offers supplier diversity credits and advantages set by the federal government to be exclusively granted to minority owned businesses.   Founded in 1997,WBENC is the largest certifier of women-owned businesses in the U.S. and a leading… More


THE HYPE! AGENCY IS SO EXCITED TO LAUNCH THEIR DOGGY DATABASE It’s been a long time coming, and dream of Dayna’s, since Hype first opened to combine two of her passions- promotional staffing and dogs. By combining the two, Dayna has built the first ever Promotional Canine Database. Opening up the door for pups globally to… More


Diamond Award winners won the Best of Staffing Award for at least 5 years in a row, consistently earning industry-leading satisfaction scores from their employees and staff.   SALEM, NEW HAMPSHIRE – FEBRUARY 19, 2018 – The Hype! Agency, a leading experiential marketing and promotional staffing agency is extremely proud to announce that they have… More

Super Bowl 52 – Verizon Staffing Partner Roundup

Our team is finally recovered (and defrosted) from 13 exhausting and exhilarating days in the Bold North. We’re taking a look back at how we staffed the ultimate A-Team for Super Bowl 52.   One thing we all knew going to Minnesota was that it was going to be cold. And cold is putting it… More

3rd Annual #PromoLoveStory – Jae & T

Whether you fell in love with the experiential industry one day while picking up a street team gig, met your best friend working a week long convention or fell in love with your significant other over a food sampling activation- we wanted to hear your Promo Love Story! For the third year in a row, we… More


We are excited to announce Laurel’s new role as Senior Producer! As our resident “in the field” producer, our go-to for all logistics questions, shipping extraordinaire, lover of good food, and everyone’s BFF in the office…Laurel has truly carved her path her at Hype and will continue to soar to great heights.  She has become… More

Talent Tip Tuesday: Traveling for Super Bowl LII

From the desk of Laurel: For anyone who watched this past weekend’s football games, you know we are in for a VERY exciting weekend of conference championship games before Super Bowl LII in a few short weeks. Here at Hype, we are prepping for our 4th Super Bowl trip and we wanted to share a… More