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News and Views

Extra, extra, read all about it!

From company updates and experiential trends to our random thoughts- check out what we have to say!

02/23/24
Navigating the Risks: Classifying Brand Ambassadors as Independent Contractors vs. W2 Employees

In the dynamic world of experiential marketing, brands increasingly leverage the power of brand ambassadors and activations to connect with their audience authentically and publicly. However, amid the excitement of…

11/27/23
Elevate Your Events: Staffing Strategies for 2024 with The Hype Agency

As we plan for 2024, it’s a great time to reevaluate and optimize your event staffing approach, and there’s no better partner for this than The Hype Agency.

02/22/23
W2 Safety + Security: The Importance of Job Descriptions

As a W2 Staffing Agency, safety and security are at the forefront when it comes to sending our staff to work. It is essential to have a full understanding of…

02/07/23
Finding the right staffing partner in 2023

It’s February, and as the weather is getting colder, the events world is heating up.  The world’s biggest brands are coming out to create live experiences at some of the…

06/21/22
Summer is here!

Even though today marks the official first day of Summer, we have been feeling the HEAT for the last few weeks as events have been filling up the calendar.  Our…

03/19/21
Strengthening your Reputation and Relationships Coming out of a Pandemic

Relationships and reputation have become even more important coming out of the pandemic. Your customer may be reevaluating their partners and looking back at the last year to see how…

02/26/21
Why we didn’t pivot…

“Pivot” must have been the word of 2020 when it came to businesses. Everywhere we looked, agencies were pivoting, vendors were pivoting- the digital/virtual space became flooded with businesses that…

02/04/21
TIPS ON LEADING DURING A CRISIS

In March 2020, our business was changed forever. The industry that we eat, sleep and breathe was put on an indefinite pause while a virus spread quickly through the world.…

01/12/21
WHY SHOULD A BRAND AMBASSADOR BE TREATED AS A W-2 EMPLOYEE, NOT A 1099 INDEPENDENT CONTRACTOR?

Every business owner should understand the risks between employee classifications and when to hire a W-2 versus a 1099 worker.   Now, let me start off by saying this is…