From company updates and experiential trends to our random thoughts- check out what we have to say!
Ahead of National Limoncello Day, Pallini transformed New York City into a vibrant celebration of all things lemon. The Hype Agency managed the full street team execution, including staffing, custom…
20 Years of People, Process, and Passion This year marks 20 years of The Hype Agency, and it feels like the right time to share a little more of the…
As experiential marketing continues to evolve, one thing is clear: having the right staffing partner is critical to the success of your program. Brands heading into 2026 are demanding more…
And Why Agencies Count on The Hype Agency to Deliver Rolling out a nationwide sampling campaign may look glamorous from the outside- the smiling ambassadors, the beautifully wrapped trucks, the…
From the desk of Caleigh, I’m back for another update! Week 5 was a quick one, but came at a relatively calm pace. The end of the week featured a…
This past spring, Hype had the opportunity to partner with Momentum to support a large-scale field marketing initiative for Total Wireless—executing a coast-to-coast staffing program designed to connect with consumers…
From the desk of Elise R., It’s been over a month of being a part of the Hype team and I’m still working on the Mother’s Cookies Sampling events alongside…
On July 17, 2006, The Hype Agency was born out of a simple but powerful idea, people matter.
From the desk of Caleigh O, I am officially 4 weeks through with my internship at Hype, and they have flown by! Each week, I am getting more comfortable with…