From company updates and experiential trends to our random thoughts- check out what we have to say!
Anyone who’s worked in experiential marketing knows event weekends rarely go exactly as planned. Schedules shift, weather changes, talent no-shows happen, and sometimes despite every best-laid plan you’re met with…
From the desk of Leah P. In the last couple of weeks working at Hype I have gotten to do so many new things and have learned so much! From…
The FIFA Club World Cup energy is officially here, and The Hype Agency is all in. Over the next few weeks Hype will be deploying over 80 Brand Ambassadors and…
On May 29, The Hype Agency was prepared to staff over 100 brand ambassadors and event staff for Aperol’s Served Summer activation—a vibrant PR stunt designed to officially launch the…
Last week, we officially kicked off our summer internship program, and we couldn’t be more excited to have a fresh group of talented, curious, and driven interns joining the team.…
When life hands you lemons, you make lemonade. But when a high school bans Crocs, you throw an epic Crocs giveaway! That’s exactly what happened in Bessemer, Alabama, where The…
As the sun warms up and the music starts to pulse, we at Hype are gearing up for another exciting festival season! It’s that time of year when brands have…
There’s nothing like getting back into the field to experience firsthand what our teams do every day. Last weekend, I had the opportunity to be on-site in the Miami market,…
As the excitement of festival season ramps up, event organizers are gearing up for unforgettable experiences. However, the success of these events hinges on more than just great lineups and…