The FIFA Club World Cup energy is officially here, and The Hype Agency is all in. Over the next few weeks Hype will be deploying over 80 Brand Ambassadors and event staff across key U.S. markets, including Miami, Seattle, Cincinnati, LA, Philly, NYC, Charlotte, and Atlanta to support a range of fan-forward activations.

With excitement building for the 2026 World Cup, many of these engagements are part of larger test-and-learn moments for brands and agencies alike. From street teams and mobile experiences to immersive fan zones, our teams are on the ground bringing global FIFA hype to life at the local level.

As the road to 2026 continues, Hype is your go-to partner for flawless staffing and on-the-ground execution. Let’s build unforgettable fan experiences together.

Planning a sports or cultural activation? Let’s talk. Contact us to get started.

(Fun Fact – Hype worked with the City of Dallas in 2019 to promote bringing the World Cup to Dallas for 2026!)