A Century of Success Celebrated Nationwide

The Holman Group, a family-owned company, marked an incredible milestone with their 100-year anniversary. Their agency partner sought to create exceptional events across multiple U.S. cities, and Hype was proud to provide staffing solutions to bring this vision to life.

The Celebration Vision

The goal was to foster a warm, engaging atmosphere at each event, featuring:

• • Wristbands and drink tickets for seamless guest experiences

• • Entertaining activities like bingo and cornhole

• • Creative stations for kids, including t-shirt spray painting

• • Light refreshments to keep the energy high

• • Special appearances by The Holman Group’s leadership team

Hype’s Staffing Solutions

Understanding the need for personable and confident brand ambassadors, we:

• • Recruited local staff in each market to ensure community connection

• • Deployed teams of 8-16 staff members with a dedicated team lead per event

• • Conducted comprehensive training calls to align on event expectations

• • Assigned team leads to manage breaks and optimize guest interactions

• • Prepared brand ambassadors to verify ages, share event information, and address inquiries

For the grand finale, we provided over 50 staff members for a 12-hour shift, demonstrating our capacity to scale for large-scale events.

Coast-to-Coast Celebration

The anniversary tour spanned seven major cities:

• • Fort Lauderdale, FL (3/3/2024)

• • Dallas, TX (4/13/2024)

• • Denver, CO (4/14/2024)

• • San Diego, CA (4/21/2024)

• • Chicago, IL (5/4/2024)

• • Portland, OR (5/5/2024)

• • Camden, NJ (6/23/2024)

Impressive Outcomes

Our staffing efforts contributed to the events’ success:

• • Successfully deployed 147 staff members across all seven markets

• • Managed 58 brand ambassadors and 6 team leads at the New Jersey grand finale

• • Supported an event serving over 4,700 attendees at the final celebration

• • Assisted in coordinating logistics for a special guest appearance by singer Carrie Underwood

Conclusion: Hype Delivers

This nationwide celebration showcased Hype’s ability to provide top-notch staffing solutions for large-scale events. By working closely with the experiential agency, we helped bring The Holman Group’s vision to life, ensuring each guest enjoyed a memorable experience.

From coast to coast, our team contributed to creating unforgettable moments, connecting with communities, and celebrating a century of The Holman Group’s success.

At Hype, we’re committed to enhancing brand experiences through skilled and engaging personnel. Whether working directly with brands or supporting agency partners, we’re here to make every event extraordinary.