At Hype, we pride ourselves on being the go-to staffing partner for high-profile brand activations. Looking back at our collaboration with our agency partner and Nike Jordan for their Parlor 23 pop-up during All-Star Weekend in Salt Lake City showcases our expertise in providing top-tier staffing solutions.

Here’s how we contributed to the success of this exciting event:

Precision Team Selection: We sourced and placed a stellar team of 11 brand ambassadors, each carefully chosen for their passion for basketball, food service experience, and alignment with the Nike Jordan brand. This meticulous selection process ensured that each staff member could authentically engage with guests and represent the brand effectively.

Comprehensive Staffing Coverage: Our ability to fulfill diverse staffing needs was on full display as we provided a wide range of roles for the event. The team included 1 greeter, 2 runners/bussers, 2 hostesses, 3 customization team members, and 3 servers. This comprehensive staffing approach allowed for a seamless, fully immersive guest experience.

Event Atmosphere Enhancement: Beyond just filling positions, our team members were instrumental in creating the vibrant, positive atmosphere that the client envisioned. By matching staff personalities with the event’s energy, we helped bring the Nike Jordan brand to life in this unique pop-up setting.

As a trusted staffing partner, Hype doesn’t just provide bodies to fill roles. We deliver a curated team of professionals who enhance the overall brand experience. Whether it’s a high-energy pop-up like Parlor 23 or any other creative activation, our staffing solutions are designed to elevate your event and bring your brand vision to life.

Let Hype be your staffing partner for your next big activation. With our expertise in assembling the right team for any event, we’ll help ensure your brand shines through every interaction.