The makers of Refinery29 collaborated with visionaries and brands to bring yet another 29Rooms Experience, “The Expand Your Reality Tour” to 5 major U.S. cities. Expand Your Reality is an invitation for guests to step into a realm of abundant thinking, self expression, hands-on art making, live performances, and phone-free experiences. The 29 different spaces challenges guests to open and engage with themselves and strangers while stimulating the public perception of what 29Rooms could be.
The team members are a key part of the 29Rooms experience, so it is important for each of them to embody what Refinery29 is all about, and create a welcoming space for all attendees! Each and every individual Brand Ambassador is hand-selected based off their personality and experience and placed into a room. Each room has a different theme and Brand Ambassadors are responsible for learning their individual scripts and getting familiar with their space. In addition, they manage crowd flow, help guide guests through the experiences and assist with photo opportunities. Due to the high volume of picture taking, they are also encouraging attendees to share their photos on social media to generate more buzz.
Chicago, Dallas, Atlanta, Toronto, Washington DC
1 Market Manager // 2 Emcees // 80 Total Brand Ambassadors
10 consecutive days per market
10-13-hour shifts per day
38- 42 staff onsite per day