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January 23, 2025
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The Hype Agency’s Flexible Work Environment: A Perfect Balance of Working Hard and Living Life

from the desk of Raina Sadowski, Associate Producer

At The Hype Agency, we believe in fostering a work environment that values productivity and personal well-being. Our team thrives on flexibility, which not only enables us to get our work done efficiently but also allows us to pursue a balanced life. The world of marketing and events is always active, and as an industry-leading staffing and execution partner, so are we! The Hype team is always “on” and available for our staff and clients, which is a key factor in why we have the additional flexibility and privileges that most others don’t. This culture of acceptance and understanding of the work-life balance is especially appreciated during the holiday season when work and family time become even more critical.

Having a weekly schedule that adapts to our busy lives is crucial. Hype’s weekly schedule reflects a careful blend of time for teamwork and time for working solo. Mondays and Fridays are remote workdays, allowing our team to start and end the week from the comfort of their homes. This flexibility gives us the freedom to focus on tasks without commuting and allows us to manage personal errands or family responsibilities better. For some colleagues with young children at home, Tuesday is also a work-from-home day, ensuring they can manage their parental duties while remaining productive. Tuesdays, Wednesdays, and Thursdays are in-office days when we come together as a team, collaborate on projects, and narrow in on the week’s to-dos. While we all genuinely enjoy the time spent together on in-office days, the holiday season reminds us to take time for family, celebration, and relaxation, so working remotely proves extra helpful!

At The Hype Agency, we understand the importance of taking time for these moments, which is why we work remotely during the weeks of both Christmas and New Year’s. This allows our team to focus on work, as necessary, stay in touch with clients, and enjoy extended family time, travel, and festive activities without the stress of an office commute. It’s the perfect mix of getting things done and cherishing the holidays. We do still manage holiday check-ins and are always available in case of something urgent, but Hype employees have most major holidays off, so our team can fully unplug and enjoy time with loved ones. The day before major holidays often becomes a “get it done and get out” type of day, where we wrap up loose ends, check in with staff and clients, and finish tasks without the commitment of a traditional workday. This way, we can fully embrace the holiday spirit while still being caught up on all of our current activations.

Similar to the holiday season’s flexibility, Hype takes into consideration the importance of being flexible when it comes to personal matters. One of the most empowering aspects of working at The Hype Agency is the ability to attend to personal matters when needed without the guilt that often comes along with that. Whether it’s a doctor’s appointment, picking up a child from school, an emergency, or running an important errand, we know life happens. Our flexible schedule encourages us to handle the expected responsibilities on Mondays and Fridays when working from home but accounts for the unexpected responsibilities that come up as well! As Hype employees, we pride ourselves on fast response times and being available for staff and clients along each step of the way. If and when we are away from our desks for an extended time, we are often still available via phone, and you will likely see an “Out of Office” message on our email directing you to another team member who can assist if urgent before our return.  It’s important to note that Hype’s structure of leadership and “open door policy” when it comes to asking questions or looking for advice from producers is a major factor in the success of the team as well. When everyone feels comfortable and confident at work, we succeed as a whole, and flexibility or accommodation can then be made when needed. Open communication is key, and as long as we stay in touch with our teams, we can manage our personal and professional lives with ease.

Managing it all becomes even better during the summer months at Hype! A major highlight of our year is the “Friyay” incentive that runs throughout June, July, and August. On “Summer Friyays”, we work a half day, freeing up the afternoon for outdoor activities, family time, or simply recharging. Summertime brings lots of festivals, outdoor events, samplings, and large activations and with that an increased need for Brand Ambassadors and event execution assistance. Hype is in full swing during these jam-packed months so by the end of the week some extra time to treat ourselves is much appreciated! It’s a chance for us to enjoy the sunshine, catch up with friends, or do whatever helps us feel refreshed and ready for the following week. During such a busy time of year, simple accommodations like this make a world of difference for those with families and extracurriculars.

Hype empowers employees to be who they are and not to be afraid to say yes to doing it all!  What makes The Hype Agency truly special is our ability to be independent, driven professionals while also being the mothers, friends, partners, and individuals we need to be. The flexibility we enjoy isn’t just about working from home or adjusting schedules; it’s about creating a supportive culture where our work fits into our lives, rather than the other way around. Whether it’s a holiday, a personal commitment, or simply taking a breather on a half-day Friday, The Hype Agency makes it possible for our team to thrive in every aspect of life. We’re not just hard workers; we’re also the people who make sure that life outside of work is just as fulfilling. This balance is key to our happiness, productivity, and long-term success as a staffing and event execution partner. At The Hype Agency, work isn’t just about deadlines and deliverables. It’s about living life on our terms—while getting things done, staying connected with our team, and making time for everything that matters.

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